I just seen this on tv this morning and I am so upset about it that I just have to blog about it to get it off my chest (no pun intended) first watch this ad........
I'm very big on breast cancer awareness...my mom had breast cancer and as you know from reading my blog I try to find ways to help in not only breast cancer awareness but in cancer research....I find this ad VERY distasteful!!! I feel the whole point of what it is suppose to be about is lost! They talk about wanting to make the big WOW factor in ads now..I don't know if you have seen the one about teens and texting if you haven't seen it then view this ad....
Now THAT gives you the WOW factor!!!! That hits home...that lets you know the effects of texting while driving no questions asked....see the difference between the two ads??? I'm not saying that is the way things need to be advertised, but if people are wanting more of a WOW factor when it comes to ads then maybe ads that have to deal with things like breast cancer should be more about the effects of going thru cancer treatments has on a person..the way their body changes and their appearance changes,I watched my own mom go thru this....I think there would be more of a WOW factor if men and women had to see what a woman goes thru when she goes thru cancer treatment, losing their hair, being sick all the time, in some cases even losing their breast!!!! Make the reality of this disease be the WOW factor not some woman with big boobs in a skimpy bikini getting the attention of all the men at a pool...thats NOT the reality of this at all.....I think if people had to see things like the reality of this disease that would give you the same kind of WOW factor as the texting ad....we don't need to see women's boobs thrown out there as objects anymore and the "save the boobs ad" did that once again!!! You want to get the message out there about serious things...then make the ad serious!!! Don't take something like breast cancer and make it another way for you to flash womens breast around on the tv screen some more...just watching tv gives us way more of that then we need to see!!! So now give me your opinion...how do you feel about this ads???
