I know when you read the title of this post you was thinking what the hell is she talking about now...right?????? Well Im talking about the fact that advertisers have been using sex to sell products for many years now..but it truly seems that some of them have taken things a bit too far. Now our fast food chains are trying to get into this whole sex sells theme and personally I find it ridiculous...and considering Im a mom and I can control what my 11 year old watches, however, I cannot control what commercial content is exposed to him. We've got Burger King who just got sexy by "blowing your mind"The top right-hand corner of the ad proclaims: "It just tastes better." and the fine-print on this choice Burger King ad reads as follows:
"Fill your desire for something long, juicy and flame-grilled with the NEW BK SUPER SEVEN INCHER. Yearn for more after you taste the mind-blowing burger that comes with a single beef patty, topped with American cheese, crispy onions and the A1 Thick and Hearty Steak Sauce."
I mean hell why stop there A1 steak sauce should make an ad advertising their 8-inch tall bottle as a phallic tower of manhood..I mean explosion of flavors...thick and hearty..it's all right there for them!!!
Oh and lets not forget the Kid's Meals ads that were out a couple months ago it was an ad targeted at children a Kid's meal for Sponge Bob Square Pants. It had the song Baby Got Back rewritten and depicted women shaking their supposedly box-like rear ends. This ad was clearly geared to children because it advertised their Sponge Bob kids meal. Women shaking their butts to pop music to advertise a meal that appeals to preschoolers and early elementary age children? What were they thinking...or were they thinking at all?
I like square butts and I cannot lie,
Squid and Sea Star can’t deny.
When a sponge walks in, four corners in his pants,
like he got phone book implants,
the crowd shouts, all the ladies stare.
Man those pants are square!
Swinging through the seaweed tangles
is a butt with sharp right angles.
Now, SpongeBob,
I wanna get with ya,
‘cause you’re making me richer.
Burger King wants me to seal the deal:
99 cents get a toy and a kids meal.
In the video that accompanies the lyric, women shake their booties while standing on a sponge:
The Burger King measures the width of a woman’s behind:
King measures the squareness of a woman’s behind:
Yep thats appropriate for these preschool kiddos that will be eating those kid meals!!!
We also have the Hardees ad talking about its "creamy balls" and "happy holes" for its biscuit holes campaign. And then the Hardees/Carl's Jr ads have "Hot Chicks Eating Burgers," Seems an entire industry is trying to push every bound of sexual innuendo in order to sell something as simple as a hamburger. Do you remember a couple years ago when Paris Hilton did an ad for them in which she was seductively washing a Bentley and chowed down on the restaurant's massive beefy burger?
The latest is an ad with a scantily clad lady eating a carl's jr burger she pretends to eat a ginormous pineapple burger while lying on a beach in a bikini, alternately resting the burger on her toned tummy. The tagline: "More than just a piece of meat." The ad sends exactly the opposite message of course.
Some use to say the way to a man's heart is through his stomach now I guess its through his genitals? What kind of message are fast food corporations sending to their target group "hungry young men"? What kind of message are they sending to young women? The sexualization and debasing of women through the inference that they are a piece of meat is disgusting. And how did young horny men become their target group?? I mean not that I frequent these places often but having kids I do go there now and then and Im sorry but I have always seen lots of FAMILIES in there , along with old people, so how is it that they are targeting the young MEN group like they are the only ones eating in these establishments???The youthful male that they seem to be trying to target is absurd....so are they saying that it is okay to try and sexually stimulate my 19 and 21 year old so they will run out and buy their burgers? I have a very impressionable 11 year old that seems to be more and more desensitized by the day. Making light of titillating young males in order to get them to buy food totally disregards that women are degraded and children are sexualized in the process. It doesn't surprise me that these companies are willing to do whatever it takes to make their product portray a "glamorous" appearance, sort of a, eat this burger, and get this girl kind of approach. The sad thing is, that young girls everywhere are hit in the face yet once again by this image of the "perfect body." This is an image, that many of them see as impossible to attain, and so they feel inadequate. NOW, they have to see this perfect body chewing on a greasy hamburger....so I'm sure they are wondering why they are eating rice cakes and carrots and still don't look like that. These images should include a disclaimer about the countless expenses, trainers, custom diet plans and air-brushing that produce these bodies. It's cruel what we've done to our girls, and the every-day woman for that matter. I hope their young, male demographic is as big as they say, If this type of advertising is what it takes to get someone to eat their burgers , then the product must be lacking on it's own merits. Isn't it amazing that cigarettes can no longer be advertised on the air, but these type of advertisements are permitted !!! It's a male word today and what a shame it is, Men are not the only people to watch TV..i am a woman that wouldn't mind sometimes seeing a man half dressed, but we all know this does not happen . It is always the woman that is nearly naked..it is disgusting that almost every commercial you see on TV anymore is a woman somehow being nasty in some way ... even in the diet ads on TV it is always a woman in a bikini, and the men always dressed why is that? Stop looking at the female gender as a piece of meat... and shame on the women who think this is great.. stop and think of what you our doing, and contributing to society !! Why does this seem to be so hard to accomplish ?? The proliferation of sex to sell ANYTHING has long been out of control. Sometimes one can't even tell what product is being sold....except sex. Do we as a society really wonder why today's youth is so sexually active at such young ages and committing sex acts that simply astonish! The advertisers are out of control in their quest to be over the top. Nothing is left to the imagination anymore. It's too much!! Put your clothes back on people. Advertisers.....get your minds out of your genitals and maybe actually THINK of an idea that would actually sell ummmmm.....what was that?.......Oh yeah.....THE PRODUCT!!
"Fill your desire for something long, juicy and flame-grilled with the NEW BK SUPER SEVEN INCHER. Yearn for more after you taste the mind-blowing burger that comes with a single beef patty, topped with American cheese, crispy onions and the A1 Thick and Hearty Steak Sauce."
I mean hell why stop there A1 steak sauce should make an ad advertising their 8-inch tall bottle as a phallic tower of manhood..I mean explosion of flavors...thick and hearty..it's all right there for them!!!
Oh and lets not forget the Kid's Meals ads that were out a couple months ago it was an ad targeted at children a Kid's meal for Sponge Bob Square Pants. It had the song Baby Got Back rewritten and depicted women shaking their supposedly box-like rear ends. This ad was clearly geared to children because it advertised their Sponge Bob kids meal. Women shaking their butts to pop music to advertise a meal that appeals to preschoolers and early elementary age children? What were they thinking...or were they thinking at all?
I like square butts and I cannot lie,
Squid and Sea Star can’t deny.
When a sponge walks in, four corners in his pants,
like he got phone book implants,
the crowd shouts, all the ladies stare.
Man those pants are square!
Swinging through the seaweed tangles
is a butt with sharp right angles.
Now, SpongeBob,
I wanna get with ya,
‘cause you’re making me richer.
Burger King wants me to seal the deal:
99 cents get a toy and a kids meal.
In the video that accompanies the lyric, women shake their booties while standing on a sponge:
The Burger King measures the width of a woman’s behind:
King measures the squareness of a woman’s behind:
Yep thats appropriate for these preschool kiddos that will be eating those kid meals!!!
We also have the Hardees ad talking about its "creamy balls" and "happy holes" for its biscuit holes campaign. And then the Hardees/Carl's Jr ads have "Hot Chicks Eating Burgers," Seems an entire industry is trying to push every bound of sexual innuendo in order to sell something as simple as a hamburger. Do you remember a couple years ago when Paris Hilton did an ad for them in which she was seductively washing a Bentley and chowed down on the restaurant's massive beefy burger?
The latest is an ad with a scantily clad lady eating a carl's jr burger she pretends to eat a ginormous pineapple burger while lying on a beach in a bikini, alternately resting the burger on her toned tummy. The tagline: "More than just a piece of meat." The ad sends exactly the opposite message of course.
Some use to say the way to a man's heart is through his stomach now I guess its through his genitals? What kind of message are fast food corporations sending to their target group "hungry young men"? What kind of message are they sending to young women? The sexualization and debasing of women through the inference that they are a piece of meat is disgusting. And how did young horny men become their target group?? I mean not that I frequent these places often but having kids I do go there now and then and Im sorry but I have always seen lots of FAMILIES in there , along with old people, so how is it that they are targeting the young MEN group like they are the only ones eating in these establishments???The youthful male that they seem to be trying to target is absurd....so are they saying that it is okay to try and sexually stimulate my 19 and 21 year old so they will run out and buy their burgers? I have a very impressionable 11 year old that seems to be more and more desensitized by the day. Making light of titillating young males in order to get them to buy food totally disregards that women are degraded and children are sexualized in the process. It doesn't surprise me that these companies are willing to do whatever it takes to make their product portray a "glamorous" appearance, sort of a, eat this burger, and get this girl kind of approach. The sad thing is, that young girls everywhere are hit in the face yet once again by this image of the "perfect body." This is an image, that many of them see as impossible to attain, and so they feel inadequate. NOW, they have to see this perfect body chewing on a greasy hamburger....so I'm sure they are wondering why they are eating rice cakes and carrots and still don't look like that. These images should include a disclaimer about the countless expenses, trainers, custom diet plans and air-brushing that produce these bodies. It's cruel what we've done to our girls, and the every-day woman for that matter. I hope their young, male demographic is as big as they say, If this type of advertising is what it takes to get someone to eat their burgers , then the product must be lacking on it's own merits. Isn't it amazing that cigarettes can no longer be advertised on the air, but these type of advertisements are permitted !!! It's a male word today and what a shame it is, Men are not the only people to watch TV..i am a woman that wouldn't mind sometimes seeing a man half dressed, but we all know this does not happen . It is always the woman that is nearly naked..it is disgusting that almost every commercial you see on TV anymore is a woman somehow being nasty in some way ... even in the diet ads on TV it is always a woman in a bikini, and the men always dressed why is that? Stop looking at the female gender as a piece of meat... and shame on the women who think this is great.. stop and think of what you our doing, and contributing to society !! Why does this seem to be so hard to accomplish ?? The proliferation of sex to sell ANYTHING has long been out of control. Sometimes one can't even tell what product is being sold....except sex. Do we as a society really wonder why today's youth is so sexually active at such young ages and committing sex acts that simply astonish! The advertisers are out of control in their quest to be over the top. Nothing is left to the imagination anymore. It's too much!! Put your clothes back on people. Advertisers.....get your minds out of your genitals and maybe actually THINK of an idea that would actually sell ummmmm.....what was that?.......Oh yeah.....THE PRODUCT!!
